BMW X6 Specials
How can you make a premium car come alive on the screen in a personal, emotional and authentic manner?That was the central issue when designing and developing the 3D Web special for the X6 and the two 6 models convertible & coupé).Together with OgilvyOne we created a solution which integrates the BMW Content Management System Livelink.Various technical difficulties have been solved during the course of the project such as user authentication and the complex templating process.